Keyword Research is one of the most important and valuable task. It involves identifying popular words and phrases that users are searching on Google and other major search engines.
It’s the basic foundation of SEO, PPC or content marketing campaign, without keyword search you can not understand the keyword demand for your target niche and the intention of your visitors, like what they are searching on Google and other major search engines.
Your keyword research will affect your entire SEO. therefore, you should perform it carefully. It will not only help in your SEO efforts, but it will provide you blog post ideas for writing SEO friendly blog posts for your blog.
You will surely be familiar with this free keyword research tool provided by Google itself. It is one of the most widely used free keyword suggestion tool.
Google Keyword Planner is a tool of Google Ads (AdWords) that is mostly used for the PPC and SEO campaigns. It is specially developed by Google for PPC campaigns, but this doesn’t mean that it will not work for you. Along with PPC campaigns, this works the same for content marketing and SEO campaigns.
To start using keyword planner you need to have a Google Ads account (Which you can create one for free).
After that, you will be able to use this highly effective and extremely easy tool. If you are new to keyword research and don’t know how to use this type of keyword tool, then I have some quick suggestions for you.
For example:- To use these types of tools you just need to enter a keyword or phrase in the search bar, after which you will find tons of relevant keywords related to your seed keyword or phrase.
Along with keyword list, You’ll find:
Average monthly searches
Suggested Bid (if you are using Google Ads)
You can use this Data for finding profitable keywords for optimizing your site and blog posts for SEO.
Another great tool in our list is Google Trends, which you will already be familiar with. It allows you to see how the search trends for a specific keyword is fluctuating over time.
Just Enter a Search term or a topic and it will show you the relative popularity of that Search term or topic over the past 12 months.
For example: – To demonstrate it, let’s analyze the popularity of search term “content marketing”.
Here you can see in the visualized graph that the blue line has fluctuations. These fluctuations are Showing the rise and fall in the search popularity of our search term “content marketing” throughout the year.
In addition to analyzing search popularity of a keyword, It also shows related queries and topics with rising popularity.
Keywords Everywhere extension is another best free keyword tool. It is very easy to use and you can easily use it after installing it in your chrome or Firefox Browser.
The best part of this tool is that this tool adds search volume, CPC, and competition data to all your favorite websites.
These websites include Google, Youtube, Amazon, eBay, Keyword Shitter and more.
If you are an online advertiser, copywriter, blogger or an SEO-expert then this free extension can save your lots of time which you spend in the back and forth steps involved in SEO research.
By using this extension you will no longer need to switch between your keyword tool and keyword planner. it helps to ease the process of finding keywords that your audience is looking for.
After installing it in your browser you will be able to see all the relevant search volume data in real time while you are on Google Search, Ubersuggest, Google Analytics and more.
By adding search volume data, CPC, and competition data on the interface of your favorite keyword research tool, it saves the countless hours that you spend on the research and comparison of keywords on multiple platforms.
For Example:- Whenever you search for a word or phrase on Google, you’ll see the monthly search volume for the keyword or phrase displayed below the search bar, and with the corresponding search terms displayed at the bottom of the page below the search results.
Keyword Everywhere lets you find the long tail keywords with their accurate search volume, CPC and competition data.
therefore, this tool can be a better option for you for keyword brainstorming.
Answer The Public is a very unique keyword research tool that provides questions, prepositions, comparisons, alphabeticals, and related searches containing the keywords.
It can be very helpful for those people who want to understand the intentions of the people like, what they are searching for and what types of questions they are asking through their search terms.
With such valuable insights, it gives us the opportunity to create content that can cover all the necessary questions whose answers people expect through your content.
To get started with Answer The Public you just need to enter the seed keyword.
After entering a seed keyword you will see the Questions.
These are the Search terms that are mostly searched by the people on major search engines.
These search terms are containing words like are, will, can, where, why, how, when, what and is.
E.g., How to write SEO friendly content.
Scroll down the page to see other questions, which have questions related to your search, which are using prepositions, comparisons, related terms and more.
By default, these questions are displayed in a visualized view or we can say in a big wheel but according to your convenience, you can turn it into data view or we can say in the list by clicking on the “Data” button above any section.
Similarly, you can download results as images and spreadsheet files.
Don’t forget that answering questions well in your content can lead to getting featured snippets which appear above the search results in google.
Therefore, Due to all these reasons Answer the Public Considered as one of the best keyword research tools around.
Note:- Use Keyword Everywhere Extension with Answer The Public to see all the relevant search volume data next to every question in real time.
KWFinder is an easy-to-use keyword research tool best for finding Long tail Keywords with low competition.
It has lots of advanced features in it on a single panel arranged in an easily accessible way which can also be used by a newbie easily.
KWfinder displays detailed, profound, and accurate metrics for each suggested keyword in an easy way. This detailed information can help you to identify your profitable keywords in order to optimize your content for SEO.
To get started with KWfinder, input your word or phrase and select the location and language for which you want to do research.
You are then presented with in-depth metrics about the word or phrase you have searched for, as well as suggested keywords.
The feature that makes this tool Unique is keyword difficulty. KWFinder automatically shows an exact keyword difficulty score next to each keyword. This tells you how hard it will be to rank for that keyword.
Serpstat is another best free tool for keyword research. It can help your website’s content expand its presence with the top performing keywords in various major search engines.
You can easily Get a list of proven and profitable keywords for your SEO and PPC campaigns to grab the top positions in the search results. it also allows us to Compare your keywords to different performance indicators, such as search volume, cost-per-click, competition level or the number of search results.
In addition to finding keywords, it also allows us to analyze keyword trends and find out which pages are showing up in search results for a particular keyword
Similarly, You can take advantage of various features of Serpstat to strengthen your SEO and PPC efforts.
Keywordtool.io is a free online keyword research tool that uses Google Autocomplete to generate hundreds of relevant long-tail keywords for any seed keyword or phrase you enter.
You can quickly find tons of relevant long-tail keywords with Keyword Tool and use them for content creation, SEO, PPC advertising or other marketing activities.
Using the Keyword Tool, we can also find the great keyword suggestions for many other popular platforms, including Google, Youtube, Amazon, eBay and more
It supports 100+ locations and languages, which we can use to find profitable keywords to target a specific location.
But Remember, The free version of Keyword Tool can generate up to 750+ keywords. To get two times more keywords in comparison to the free version and handful of other useful features you have to choose Keyword Tool Pro.
Keyword Shitter is a very basic free keyword research tool. It Doesn’t have advanced features like It doesn’t show traffic estimates or trends data, nor does it group keywords in any way (as keyword planner and other tools do).
But still, it is very useful.
It uses Google autocomplete for mining queries.
To use it just enter a “seed” keyword and hit “Shit keywords” button.
After that, It will start doing its work.
But remember, when you click on the “Shit keywords” button, It will start generating queries and will not stop until you close it.
This tool has one notable feature: positive and negative filters.
Positive Filter:- When we enter a word (Let’s assume “tool” ) in the positive filter box and run our search on the keyword “Content Marketing”. Now it will only generate the queries containing the word “tool”.
Negative Filters:- It does the opposite of Positive Filter. it excludes queries containing the filtered words.
This can be very useful when looking for related queries.
Keyword.Guru is a free keyword tool that lets you search for new keywords from Google, eBay, Yahoo, Bing, Amazon, and many more search engines.
Enter a keyword and you’ll get tons of relevant keyword suggestions from different search engines organized in lists below their names.
It can be very useful for finding brand new keyword ideas for SEO, PPC or your content marketing strategy.
As I told you in the beginning that Keyword Research is a very critical and valuable task, Because your entire SEO, PPC or your content marketing strategy depends on it. Therefore, We need Best keyword research tools.
The Good News is that there are lots of paid and free keyword research tools are available.
Paid keyword research tools Provide the most data and have Advanced Features. While the free keyword research tools have limited features and provide limited data.
If you are a beginner or unable able to afford Paid tools, then I urge you to use these free tools that are mentioned above. These tools do not have more advanced features but still, they are very useful and most of the bloggers and SEO Experts use them.
Do you have experience with any of these free keyword research tool? Do we miss any unique keyword research tool that you think should be a part of this list? Share your feedback in the comments section below.