How to Create a YouTube Channel

The world is shifting from textual content to visual content and YouTube is the center of visual content. YouTube is the world’s 2nd most visited website on the internet and has over 1billion active users. It allows its users to publish their own content and earn money from it. Almost every business uses YouTube to promote their brands.

To publish content on YouTube, we need to create a YouTube channel. So, now some of you may be thinking that this is a very tough job, but believe me, it’s not. It is as easy as you eat a cake.

In this article, we will easily explain to you how to create a YouTube channel. Just follow the instructions given in this article.

How to Create a YouTube Channel

You must have a Google Account to create a YouTube channel. Without a Google account, we cannot start a youtube channel. If you have a Google account then it’s fine but if you don’t then you can create one for free.

If you do not know how to create a Google Account then read our guide on How to create a Google Account.

Steps for Creating a Youtube Channel

1. Go to

Go to and click on the sign-in button at the top right corner.

2. Sign in with your Google Account


Sign in to YouTube using your Google account. To sign in, just enter your Gmail ID and password in the box and click on Next.

3. Go to the “Settings” section


Once you are signed in to YouTube, click on your profile icon in the top right corner. When you click on your profile icon, you will see a list of a set of options, just click Settings option among them.

4. Create Your Channel


In the Settings section, you will see the Create a channel option, you have to click on it.
After that, you will see a small popup window asking you how you will use YouTube i.e. using your personal name or using a brand or other name.

In my case, I will use a brand name so I will click on use business or other name option. After this, you will be switched to a new page. Here you have to enter your channel name.


Once you enter your channel name in the brand account name box, simply click on the create button.

Congratulations, you have successfully created your youtube channel, but the work is not completed yet. In the next few steps, you will know how to customize your youtube channel.

5. Customize your youtube channel


To customize your channel you have to click on the customize channel option. After this, you’ll be taken to your channel customization page, where we’ll start with some basic settings.

On your channel customization page, you will see a gear icon on the right, click on this gear icon, and then click an option called Advanced Settings.


Here, you have to do some basic settings like choosing your country, where your channel is based and channel keywords that can help people discover your channel. These keywords must be related to your channel category.


In addition, you will also see some other settings such as channel recommendations in which you will be asked whether you want to allow your channel to appear in the other channels’ recommendations or not.

At the bottom of this page, you will be asked to enter your Google Analytics Property Tracking ID, through which you can view your channel’s analytics reports or statistics.

If you don’t know where to get Google Analytics Property Tracking ID then read our comprehensive post on:

After completing all these settings given on this page simply click on the Save button.

6. Add links and channel description

Now we have to add links and channel description to let people know about us and our channel.

Your channel description contains information about the motto of your channel and what type of content you provides on your channel.

To add links and description you have to click on the About tab on your channel customization page. Here you will see sections to add a channel description, links and contact details as well.

You can add up to 5 links, these links can be of any type whether they are social media links or webpage links. The links you add will overlay your channel art.


7. Add a profile photo to your channel

A profile photo is the identity of your channel through which people can identify your channel. People will see your channel profile photo on your channel or below your videos, through which they will ensure that they are watching your videos.

If you are creating a brand account, you will need to add a profile photo to your channel, but if you have a personal account, the profile of your Google account will be visible on your channel.

So as we are creating a brand account, we need to add a profile photo to our channel. We can also use a logo as a profile photo as many YouTubers do.

To add a profile photo to your channel, you have to hover your mouse cursor over the current (or blank) profile photo on your channel, then you will see a pencil icon where you have to click on it.


After this, you will see a message saying Edit Channel icon, click Edit and you will be redirected to the next page. From here you can add your profile photo.


The recommended image size for your channel profile photo is 800 x 800 pixels.

8. Add channel art

Now, it’s time to add channel art to your youtube channel. On your channel customization page, there is a large blank area and in the center of this large blank area, there is a blue button that says Add channel art. To add channel art to your channel you have to click on this blue button.

After this, you will see a big pop-up window, here you have to upload your channel art. Remember that the recommended size of channel art is 2560×1440 pixels and it should not exceed 6MB.

One of the most complex tasks when creating a banner for channel art is to make it responsive so that it can fit in all devices such as desktop, mobile or TV.

Sometimes we see that when we open a YouTube channel in small devices like smartphones or tablets, the channel art of that channel gets cropped from the sides.

For this problem, we have an image from Google that shows the most appropriate dimensions for every platform.

Source: Google

For better understanding, you can also see this video:

So from the above information, you will now know that the safe area of your banner which is 1546 x 423 pixels is always visible in all devices.

That’s it, you have successfully created and customized your youtube channel and now you can start uploading your videos and optimizing them for search with the help of title, description, and tags.

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